Most communication breaks down in the middle, where managers are left to interpret strategy, translate it, and make it real.

It’s this space where Jack Goodman has built his career.

Jack helps leaders become better communicators, not just in what they say, but in how they show up every day with their teams. He works across levels, from the C-suite to frontline managers, building the confidence and capability people need to carry a message forward in a way that feels clear, consistent, and real.

Before joining Strategy Muse, Jack spent more than 25 years leading communications inside complex, global organizations. At Thomson Reuters, he led communications through major acquisitions, restructurings, and the largest deal in the company’s history. Earlier roles at IBM and McGraw-Hill focused on helping organizations connect strategy to employees in ways that made sense in the flow of work.

At Strategy Muse, Jack has worked closely with a large energy organization to strengthen how communication happens across the business. He’s helped shift the role of communications from pushing out information to enabling leaders to communicate for themselves, while also introducing practical, AI-based tools that make it easier for the Corporate Communications and Public Affairs team to manage complex stakeholder engagement campaigns.

He’s known for meeting people where they are and helping them get better, quickly—so communication doesn’t feel like an extra task, but part of how work gets done. That’s a lesson he learned waiting tables after college, where getting everyone to their best work took equal parts empathy, clarity, and collaboration.

Education

  • Binghamton University, MBA

  • Boston University, BA, Sociology

Jack Goodman

A smiling man with short, light hair is wearing a blue checkered suit and white shirt against a blurred cityscape through a window background.

Principal