Melanie DeCarolis has a low tolerance for boring communication. The kind that sounds important but doesn’t say much. The kind people are supposed to read, but don’t.

She fixes that.

Melanie is a writer and brand strategist who knows how to take complicated, often dry topics and turn them into something people can actually follow—and maybe even enjoy. She has a sharp ear for language, a healthy skepticism of jargon, and a knack for finding the way to say something that makes it land.

Over the course of her career, she’s worked across industries including retail, financial services, technology, and higher education, with clients like PUMA, Zappos, Microsoft, HP, Staples, and MIT. Her work spans executive ghostwriting, messaging and content strategy, brand voice development, and credibility-building, often in environments where precision matters and every word gets reviewed twice.

At Strategy Muse, Melanie brings that same approach to client work—helping organizations define how they sound and how they say it, and turn complex ideas into clear, engaging communication that people actually read. Whether it’s a dense topic, a sensitive message, or something that risks getting lost in the noise, she finds a way to make it feel human, credible, and compelling.

It's a quality her high school English teacher recognized early—he saved her essays for last when grading, as a reward for getting through the pile. (That teacher went on to become a bestselling novelist with multiple Oprah's Book Club selections.) Her instincts haven’t changed, just the subject matter.

Education

• Queens University of Charlotte, MFA, Creative Writing

• Boston University, BA, English

• Boston University, BS, Journalism

Certifications

• Harvard University, Brand Revitalization

• Digital Marketing Institute (American Marketing Association), Digital Marketing Professional